Jewish organizations, big and small, are prioritizing digital communications and embracing new models of leadership and organizational development. While this may seem like an obvious statement to some, for those of us who have been banging the digital drum for some time, it truly feels like we’ve finally reached a critical tipping point. The question no longer is “should we?”, it’s “how do we?”
The hunger for training, coaching, models to emulate, and savvy staff to power the work has skyrocketed.
While the Grammys may have captured the CBS viewers, the Jewish Day School Video Academy Awards were filling the screens of many who were watching, voting and hoping to win the big bucks. The contest attracted 116 video entries, and 17,500 votes from the public. That's right, over seventeen thousand votes.
Video has increasingly become the most powerful medium for communicating your mission and programs, and engaging supporters in sharing your content through their social media channels like Facebook. Nonprofits are learning to take advantage of this medium in creative and powerful ways, with creative approaches, great storytelling, and fun graphics. Each year, See3 Communications, in partnership with YouTube, hosts the DoGooder Nonprofit Video Awards.